Tuesday, March 17, 2015

Ch. 14 - Marketing Channels and Retailing




New York Marriott Downtown


Marriott Hotel goes through all the marketing channels in a sense because everything in the hotel relates. Parts of the Hotel can be a product, a service a retail store for some products to. Marriott as a product/service has form utility elements. Marriott has distinct elements, features and appearance that make the hotel so desirable. In the Marriott Hotel Downtown Manhattan one of the elements that stand out in so many ways is the view of the statue of liberty right out side your window and location that is extraordinary for business purposes or for touristic clients. This elements make this Hotel desirable for everyone who is visiting nyc, these makes Marriott Hotel Downtown Manhattan stand out from other Marriott Hotels.
Marriott Hotel has different roles through its everyday transactions. Marriott buys form retailers things for the hotel usage being Marriott the final customer, in other cases acts as retailing of items by the shops that they have, the products, or as simple as the snacks that they put in the bedroom.




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